Podcast: Download (Duration: 37:46 — 52.4MB)

Dina Rodriguez is a hand lettering artist, educator, and the host of Women of Illustration, a video interview series featuring women from all over the world sharing about how to get noticed in the male-dominated design industry. In this episode of Getting Work To Work, Dina and I talk about the phrases that inspire and motivate her, what it means to be a Nasty Artist, her series Women of Illustration, why she teaches others, and what she has learned running a business.

Several quotes from this episode:

• “Just because you lose maybe one or two people, or you get a few trolls, I feel like you can make such a positive impact for so many more people by being a little bit more genuine and brave enough to talk about these things that are really important in the world.”
• “Because you’re a beginner and you can talk to other beginners, you’re probably the perfect person to teach them that thing that they’re struggling with because you are them.”
• “I just want everything to be more relatable for us just to have more confidence, not only in ourselves but in our work, and just feel like we fucking got this.”
• “I heard from lots of marketing people that content is king, so I was like, ‘Alright, can content be queen too?’ It turns out, totally.”
• “Education not only helps other people, but it helps lift you up along with the people that you’re helping.”
• “Marketing is just talking about what you’re doing.”

Show Links

• Dina Rodriguez, Lettershoppe
• How to Get Over Perfectionism and Increase Your Creativity by Dina Rodriguez
• “Nasty Artist” by Dina Rodriguez
• Women of Illustration
• Dina Rodriguez on Twitter (@lettershoppe)
• Logo Geek
• Make Things Make Money: The Business of Illustration and Lettering
• Hand Lettering Tutorial — Sean Wes
• Mary Kate McDevitt
• Hand Lettering Ledger by Mary Kate McDevitt
• The Big Awesome Book of Hand & Chalk Lettering by Dina Rodriguez
• Support Getting Work To Work on ChrisMartinStudios.shop!
• Sign up for my weekly newsletter: The Curiosity Lab