Podcast: Download (Duration: 34:52 — 51.8MB)
“If what you expect to happen doesn’t occur, what are you going to do instead?” is a question that today’s guest asks every day, so she is ready for anything. Ilise Benun is “a business expert for creative professionals,” an author, speaker, and teacher. In this conversation, she brings her message of reality and what it takes for your marketing to work. She talks about her curiosity for mental blindspots, the value of progress, not just outcomes, focusing on what you can control, and perfecting, not perfection. She also shares about her framework, the Simplest Marketing Plan, that helps creative professionals consistently market their businesses. Grab whatever you take notes with because Ilise brings the wisdom.
Show Links
- Interview with Ilise Benun (GWTW103)
- Marketing Mentor
- The Marketing Mentor Podcast
- Simplest Marketing Plan 3.0
- What it takes to make “email newsletter magic”
- The Stoic Challenge: A Philosopher’s Guide to Becoming Tougher, Calmer, and More Resilient by William B. Irvine
- “Harness Your Hilarity” with Gigi Rosenberg (GWTW479)
- Gigi Rosenberg
- Ann Handley
- Why We Sleep (Unlocking the Power of Sleep and Dreams) by Matthew Walker
- Your Undivided Attention
- Two Million Years in Two Hours: A Conversation with Yuval Noah Harari
- The Social Dilemma Trailer
- Yuval Noah Harari
- Photo by Agence Olloweb on Unsplash
- Support Getting Work To Work on ChrisMartinStudios.shop!
- Sign up for my weekly newsletter: The Curiosity Lab